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July 2, 2024

Attracting Capital for Your App: Marketing and PR Strategies

Introduction Securing capital is one of the most significant challenges faced by app developers. Whether you’re looking to fund the development of your app or scale an existing one, attracting investors requires a strategic approach. Marketing and public relations (PR) play crucial roles in your app appealing to potential investors. This article delves into how effective […]

Building Trust in AI Technologies through PR

Introduction As artificial intelligence (AI) continues to evolve and integrate into various industries, building trust in AI technologies is more important than ever. Public relations (PR) plays a crucial role in fostering this trust by promoting transparency, addressing ethical concerns, and showcasing the benefits of AI. This article explores strategies for using PR to build […]