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Again, do not be fooled and sign up for a quick fix with a firm offering Publicity and a handful of placements. You will only see disappointing results, no ROI, and another horror story to add to the annals of PR history. Besides, you will waste your valuable time.
Admittedly, the most successful companies partner with PR & marketing agencies to focus on their core competencies. Likewise, you should also consider if the time is right for you to engage a tech public relations and marketing partner. If it is within your budget, perhaps it is time to engage your PR & marketing partner as well?
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